Regions & Zones

Regions define where you ship to and at what rates. Each region groups one or more countries and has its own currency, tax rate, and shipping options.

Understanding regions

Think of a region as a shipping zone + currency bundle:

Local region — your primary market, local currency, local payment methods
Regional region — nearby countries, USD or local currency, standard shipping
Global region — rest of world, USD or EUR, international rates

Most stores start with one region and expand as they grow.

Creating a region

Go to Settings → Regions

Click "+ New region".

Name the region

Use something descriptive — e.g. "Kenya", "East Africa", "Global".

Select the currency

Choose the currency customers in this region pay in. This affects the prices shown and charged at checkout.

Add countries

Select which countries belong to this region. A country can only be in one region. At checkout, the customer's country determines which region applies.

Set tax rate

Enter the VAT/tax percentage (e.g. 16 for 16% VAT). Leave 0 for tax-exclusive pricing or if tax is handled separately.

Add shipping options

This is where you set the actual shipping rates — see below.

Adding shipping options (rates)

Within a region, click Add shipping option:

Name — what customers see (e.g. "Standard Delivery", "Express 24hr")
Provider — Manual (you fulfill), or a connected fulfillment provider
Price — Flat rate or calculated (based on weight/dimensions)
Profile — which shipping profile this option applies to

Example: two shipping options for your primary region

"Standard Delivery (3–5 days)" — flat rate
"Express Delivery (24hr)" — higher flat rate

Payment providers per region

Each region can have different payment providers enabled. For Kenya stores, enable PesaPal. For international, you might enable a card processor.

Go to the region → Payment providers → toggle your payment provider on.

💡Tip

If a payment method isn't appearing at checkout, check that it's enabled on the correct region for the customer's country.

Tax rates and tax-inclusive pricing

Tax-exclusive — the tax is added on top at checkout. This is the default.

Tax-inclusive — the price already includes tax (e.g. "KSh 1,160 incl. VAT"). Set in the region settings.

Kenya VAT is 16%. If your store is Kenya-configured, this is pre-set. Confirm with your platform administrator if you're unsure.

Kenya County Rates

Configure per-county shipping for Kenya stores

Shipping Profiles

Group products by shipping behavior